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Breakthroughs in Drug Projections: Drive Business Solutions With Accuracy and Simplicity

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Komodo's projections methodology is built on our industry-leading data foundation, providing the most realistic view of market dynamics.

Understanding drug projections is crucial for Commercial and Business Development teams to make data-informed decisions about where and how to build and deploy resources in their launch strategies. Traditional approaches to projecting data involve black box methodology, disjointed datasets, and inflexible interfaces that, all combined, leave Life Sciences teams making decisions in the dark. 

BLOG-2024 PMSA Recap-Paul GurneyOur approach ensures reliability by combining actual data with projections, probabilistic estimates, and transparent methodologies. How do we get there? By developing a methodology grounded in transparency, robustness, flexibility, and ease of use across every step of the data-modeling process.

PMSA Recap ImageCombining these capabilities with our MapLab™ solution enhances accessibility and real-time exploration, empowering you to derive actionable insights and make reliable projections. Komodo’s projections capabilities offer a comprehensive approach to answer hard but important questions around measuring traditional prescription retail dispenses and tracking medical benefit infusions and procedures, prescription specialty products, and compound events.

During our recent webinar, "Evolve Your Commercial Strategy With Next-Gen Projections," Komodo SVP Paul Gurney highlighted groundbreaking advancements in drug projections and offered practical solutions to navigate these complexities. Here are some key themes explored in depth in the full webinar recording:

  • The five major challenges with healthcare data when trying to do projections
  • The power of Komodo’s Healthcare Map™ data foundation and how we integrate and characterize data sources, making insights actionable for customers with advanced statistical modeling
  • How next-gen projections and our high-fidelity data provides a more comprehensive view of the patient journey, reducing trend breaks and other challenges that customers struggle with

Komodo gives your team confidence built on a diverse, integrated, and characterized data foundation. Unlike other data solutions that may be fragmented or difficult to use, Komodo projections allow for a more realistic and comprehensive view of an overall market to better understand where opportunity lies. 


Watch the full webinar, “Evolve Your Commercial Strategy With Next-Gen Projections” to learn how Komodo’s breakthrough data foundation and projection methodology differs from legacy aggregators, allowing you to access more accurate projections than previously possible.

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